Wednesday, July 31, 2019

Modern Technology: Crippling Minds, Spreading Inefficiency Essay

It is quite common to hear people claim that technological advancements have brought forth positive and beneficial changes to society and even the world. However, despite the truthfulness of such a statement in certain aspects, it still cannot be refuted that modern technology is also a source of numerous problems and concerns which may not necessarily be easily identified by all. Presently, the over reliance of individuals in modern technology have brought forth detrimental changes both to human intelligence and even the efficiency in which the simplest of tasks are accomplished. In relation to this, it would be appropriate to state that modern technology is similar to a fatal disease which is slowly affecting the whole population without being noticed, until probably it is already too late; hence, modern technology may certainly be likened to cancer. Like such a diseases, treatment would only become possible after its presence is proven and acknowledged. In this sense, arguing that such a problem exists is definitely a worthwhile endeavor. Without a doubt, modern technology is the root of degrading mental capability as well as unnecessary inefficiency in the present-day global society. As noted beforehand, one of the most concerning effects of modern technology upon individuals is that intelligence becomes compromised in an ensuing manner. As a matter of fact, it would not be difficult to locate signs of intellectual shortcomings even in the most commonly used facets of technology. To further expound, e-mails are an excellent source if one would attempt to find a myriad of grammatical mistakes as well as other mishaps in writing despite the fact that correcting such mistakes is undeniably easy to accomplish (Shostak). Indeed, even the most commonly used, yet supposedly of vital significance, manifestations of technology in modern times are indicative of the presence of the aforementioned concerns. It is becoming a symbol which represents the deterioration of human intellect in an inconspicuous manner. While not many would realize the detrimental effects of such forms of modern technology upon their minds, there are those who are becoming aware of the problem. As Carr notes in an article, pertaining to his focus in reading, his â€Å"concentration often starts to drift after two to three pages† (Carr). It is true that some tasks may now be completed in a faster manner due to the emergence of the Web. Nonetheless, once again, human intelligence has been compromised due to its presence. To further expound, while pursuits such as writing and research have become easier to accomplish, one’s capability to focus on endeavors which require more effort becomes compromised due to an excessive dependence upon means in which the challenges in tasks are minimized (Carr). In general, modern technology has become the most significant reason as to why individuals are becoming increasingly lazy (DeGeneres 638). Without a doubt, it is appropriate to claim that the trend in modern technology, which is to make life as easy as possible, have become a distinct way through which laziness and dependence are both furthered considerably. As a matter of fact, an in-depth pursuit to personally reflect on such matters would not be necessary to account for the truthfulness of the abovementioned claims; reminiscing for a short duration of how life was a decade ago would suffice in making one realize the extent in which such problems brought forth from modern technology have changed the means through which individuals allocated effort even in the simplest responsibilities. While it is true that some tasks became easier to complete, it is also irrefutable that the simplest of activities became unnecessarily difficult; inefficiency has been caused by modern technology despite the fact that it is supposedly driven by the need to further enhance efficiency. To further explain, the way in which products are packaged is an ideal example of how inefficient certain simple tasks have become. Specifically, countless lengths of time are wasted as one faces difficulty in opening compact discs, batteries, and even scissors due to the unexplainable amount of protection provided by the manner in which such items are packaged (DeGeneres 639). In addition, the e-mail while in part invented for a more efficient approach in exchanging textual information have also led to inefficiency as the number of mails one receives does not always require a thorough read or even an appropriate response (Shostak). Definitely, the statements above are real-world examples of how modern technology has also become detrimental to the attempt of individuals to accomplish more with minimal requirements in both time and effort. As a matter of fact, modern technology may not have properly accomplish either of such goals as some of the most common faults of individuals, such as tardiness, have still remained existent throughout the years (Carr). Throughout the discussion, the existence of an undeniable source of detrimental repercussions for humanity has been proven. Modern technology is certainly not exclusive of negative aspects. While the detrimental effects of technology are usually discussed in relation to environmental concerns such as pollution and the destruction of nature, it must be kept in mind that such destruction may also be brought forth by modern technology upon humanity. Crippling the intellectual capability of current generation and of course the generations yet to come, is definitely an effect of modern technology which warrants undivided attention. Furthermore, individuals should realize that not all the benefits of technology are all-encompassing; certain aspects such as efficiency have in part suffered due to the presence of misguided advances for the simplest of task. While modern technology may still be the key to solving some of the most pressing concerns worldwide, it is necessary that humanity’s focus upon the pace and direction of technological progress be evaluated. In attempting to provide and demand continuous progress in technology, individuals must also reflect and assess as to whether humanity is also experiencing progress from a holistic standpoint. Works Cited Carr, Nicholas. Is Google Making Us Stupid?. The Atlantic, Jul/Aug 2008. Web. 14 May 2010. Degeneres, Ellen. This is How We Live. Course Document, pp. 638 – 642. Shostak, Seth. You Call This Progress?. Newsweek, 18 Jan 1999. Web. 14 May 2010.

Mughal Era

PREFACE The Mughal Empire The Mughal Empire In seeking to determine the clothes worn by the wide range of people that entered India during the Mughal period, one has to take into account the geographical factors that influence their form of dress, the region they come from, how they lived, how the terrain, climate and their professional occupation affected what they wore. BRIEF HISTORY In 1526, Babur established the Mughal Empire, which lasted for over 200 years. They ruled most of the Indian subcontinent by 1600.The Mughal emperors married local royalty, allied themselves with the local maharajas & attempted to fuse their turko-persian culture with ancient Indian styles. The Mughal dynasty reached its peak during the reign of Akbar and it went into a slow decline after the death of Aurangzeb in 1707 and was finally defeated during the war of independence in 1857. LIFESTYLE The marketplace The marketplace The society of the Mughal period can roughly be categorized into the rich, midd le and poor class. The difference between the richest sections of society and the poorest was very wide.At the top of the social and economic ladder was the king followed by his nobles. This class lived in extraordinary luxury with abundant resources at their disposal. They lived a life of reckless festivity, grand banquets, lavish homes and often had inflated egos. Their food and dress was very costly, and their homes were huge palatial structures. Both indoor and outdoor games were popular with this class, for they had the time and resources to be able to indulge in them. An unfortunate aspect was that as a result of their tremendous wealth, many of them squandered away their money and lives in vice and temptations.Towards the close of the Mughal Empire, many of the emperors were no longer interested in running the empire; instead they were keener on enjoying the wealth they possessed as kings. Tyranny of the Emporer over the lower sections of the society Tyranny of the Emporer ov er the lower sections of the society The middle class was a relatively new development, one that would grow and become an important force during British India. They were usually merchants, industrialists and various other professionals. While not being able to afford the extravagance of the rich class, they led comfortable and perhaps more sensible lives.Many middle class families were also very well off and were able to indulge in some luxuries. Purdah system was followed during Mughal Era Purdah system was followed during Mughal Era Below the middle class lay the poor class, the most oppressed and neglected part of the society. There was a major difference between their standard of living and that of the two preceding classes. They were usually without adequate clothing and in cases of famines even without food. They held very low paying jobs, where they were expected to put in long hours.Their condition can perhaps be described as voluntary slaves. They were often harassed by the officers of the king, who extorted money out of them by making false charges against them. The economic conditions of the peasants continuously declined, especially towards the close of the Mughal period when the tyranny of the provincial governors constantly troubled the peasants' lives. The position of women in Indian society changed considerably with the coming of Islam. The Indian women now came to occupy an even lower status. Muslim inroads made strict enforcement of purdah and seclusion of women.Women’s education was not encouraged. The birth of a girl was not regarded as a happy event. On the contrary the position of the women of the noble and royal families was little better. Miniature paintings of the Mughal era Miniature paintings of the Mughal era Miniature paintings: important source for Mughal costumes Mughal painting is a particular style of South Asian painting, generally confined to miniatures, which emerged from Persian miniature painting and developed durin g the period of the Mughal Empire (16th – 19th centuries).Miniature paintings were a variety of Islamic paintings done during the reign of the Mughal Emperors. The Mughal paintings often covered scenes from the court and help our understanding of how the court functioned. These paintings also provide us with information on what the emperors looked like. * The Mughal miniature paintings had depicted the costumes and ornaments which were prevalent in the time of medieval India. Mughal artists had rendered exquisite detail of the costume of the people of that period. The Mughal Emperors who helped the art of painting to flourish were Akbar, Jahangir and Shah Jahan. Mughal Queen covered in fine clothing and jewels Mughal Queen covered in fine clothing and jewels The costume of Mughal women Traditional Mughal costume Traditional Mughal costume The ladies of the Mughal dynasty were as remarkable as their men and in certain cases even more cultivated. The way these beautiful, educat ed and extremely talented Mughal women used to dress became a matter of interest for many.Royal women wore beautiful clothes made from the finest materials and adorned jewellery from head to toe. They used to spend a lot of money in getting for themselves fine silks, brocades and muslins from which they got stitch beautiful garments. They were mostly covered in white colored veil because of the prevalent purdah system and they could not go out on the street without the veil otherwise they were forced to join the profession of prostitution. Early costumes When the Mughal ladies first set their foot in India they were dressed in long gowns, caps and trousers.And upto the time of Akbar, Persian dress was worn by muslins but during Akbar’s time Rajput dress was adopted. * An inner garment or kartiji was invariably worn beneath the gown as a short bodice reaching to the hips. * Queen in her chambers Queen in her chambers Another jacket or nimtena was frequently put over the dress somewhat like a vest (Gulbadan begam, the daughter of Babar while describing mirza hindal’s marriage in her memoirs, mentions â€Å"nine jackets with garnitures of jeweled balls† and four shortered jackets with bal trimmings among the articles of dowry for the bride Sultana begam. The effect of these gorgeous dresses embroidered with gold and pearls was astonishing. So in a whole the early Mughal costume for women consisted of wide topped trousers fitting snuggly from calf to ankle, long kurta, fitted outer jacket, dupatta, high Turkish hats, sometimes with a small veil attached and some feathers too. The Jaguli The Jaguli Influence on Hindu women The glamour of these dresses must have cast its spell unmistakably on the susceptible Indian women. Opportunities were not lacking for frequent contacts between Indian and Mughal ladies.It is therefore not astonishing that Indian women associated with the court of Delhi and high ranking ladies living in the Rajput dependencie s of northern India should very soon have adopted the distinctively Mughal style of dress. The jaguli worn by women- a sort of empire gown fastening at neck an waist, opening between the fastenings and permitting a glimpse of the breasts and with long tight wrinkled sleeves and long flowing skirt reaching as far down as the ankles. This attire was worn by the Muslim dancing women. Later Mughal costumeLater Mughal costume The skirted robe of these women which was slit in front from the waist to the bottom and which in their language was known as peshwas distinctly resemble the jagulis of the Kangra painters. Later Mughal Costumes consisted of Long sleeved choli, Isar (often striped), Brocade vest, Short and long ghagra (often in sheer material),Silk or muslin dupatta, Apron (with embroidery) and farji (long sheer vest like garment), Long sleeved floor length gown with a sari that drapes from the jeweled embroidered crown and an Ornate turban.MALE COSTUME Men wore a pagri (turban), a jama (coat), a patka (shawl), a katzeb (sash) and either trousers or a dhoti (loincloth). The Jama: Essentially, the jama is a snugly fitted garment that is complemented by a pair of long sleeves, a distinctive crossover bodice and a full skirt. The jama is differentiated from other coats of the Mughal era (such as the angharka) in that the skirts overlap in the same fashion as the bodice. The Jama The JamaThe social status and wealth of the wearer were indicated by the textiles used to create the jama, the fullness of the skirts and the length of the sleeves. The sleeves were tight-fitting to the wrist, and were commonly so long as to form soft folds along the forearm. The sleeve also features an inset triangular gusset in the armpit, which allows for a snug fit without compromising mobility. Dhoti or Paijama: Another term for these trousers is paijama, from which comes our familiar word denoting sleep attire.The word is a compound of two Persian words, pai meaning â€Å"feet† or â€Å"legs†, and jama meaning â€Å"covering†. Both men and women wore paijamas, possibly in imitation of the warlike Rajput princes who preferred them to the dhoti or the mobility they afforded. Mughal King Akbar Mughal King Akbar Pagri or Turban: Paintings from the court of Akbar indicate that there was a difference between the wrap used by a Muslim and that of a Hindu. Generally, Hindu turbans were fuller and rounder than those of the Muslims, who favored elaborate jewelry to embellish their headgear.Patka, Katzeb and Juttis: Three more items finish off the male costume and these are the patka (shawl), the katzeb (sash) and Juttis (shoes). The Patka: The patka is a handsome garment often depicted in illustrations of the period draping elegantly from the shoulders of Akbar’s courtiers. It survives today in India as the dupatta, worn by women as a scarf with Emperor Shah Jahan Emperor Shah Jahan their salwar Kamiz and Hindu men on their wedding day. Patka , Katzeb and Juttis worn by Prince Salim Patka, Katzeb and Juttis worn by Prince SalimThe Katzeb: Even more ubiquitous than the patka, was the katzeb, or sash. In illustrations of the period, it is clear that the patka and the katzeb never matched one another, but like the patka, the katzeb was richly decorated in a number of ways. Sashes in the reign of Akbar seem to be of two lengths, long and short. Laborers, servants and courtiers in a hunting party are often shown with shorter and plainer katzebs. Wealthy emirs and the Akbar himself are depicted as wearing longer and more abundant sashes, and in a few cases, two sashes of contrasting colors at once.Juttis:   Hindus and Muslims differed greatly in their approach to footwear. Followers of Islam wore shoes and boots habitually to protect their feet from the heat and hazards of the Indian landscape. Hindus, on the other hand, view feet and leather both as â€Å"unclean†. The making of leather goods, therefore, is and was l eft to the members of the lowest castes. As a rule, Hindus preferred to go either barefoot or in sandals called paduka, which were made of â€Å"pure† materials such as wood or even metal. Shoes were invariably removed before entering living areas and temples.

Tuesday, July 30, 2019

Comparison Between Two Poems By Two Different Poets About London †Wordsworth and Blake Essay

William Blake and William Wordsworth’s poems have influenced people from all over the world by the feelings that each of their poems have expressed, the ability which the poems have of captivating the reader’s attention and the variety of differences each of the poets have with each other as well as the different perspectives each poet sees the world. William Blake as well as being an English poet, was renowned for his artwork and for his engraving. With these fairly random abilities and talents, Blake cold creates a unique from of illustrated verse. Born on the 28th November 1757, as the son of a hosier, Blake grew up as a Londoner and lived in London for the majority of his life where most of his inspiration as an artist in both poetry and painting originated. Beginning his life as a poet at an early age of twelve it is seen that Blake was able to give and show his views of London and its population as both a child and as an adult. Much of his work symbolises religion as many forms of animals and other forms of species. His contradictory view on life with poems like; ‘the Lamb,’ and its other half ‘the Tyger,’ show life and feelings from different perspectives. William Wordsworth was also an English poet who was the most significant of English romantic poets. Born later than Blake on 7th April 1770, he lived in a family of high status unlike Blake. He went to school at Saint John’s College where he was inspired by its places of scenic beauty in his poems. His love for his family also provoked him to write poems also, for example the poem ‘To My Sister.’ Wordsworth never deepened his meanings of his poems as much as Blake but nevertheless did they show lack of depth. The first poem ‘London’ by William Blake tells us only that the poem is about London. It is obviously difficult to make any predictions regarding what the components of the poem are, but it enables the reader to assume that it is a topic Blake considers very seriously. The first line: ‘I wander thro’ each charter’d street†¦Ã¢â‚¬â„¢ more or less points out that the poem is in fact one of Blake’s experiences, as if he himself is telling a story in a lyrical sense. The words: ‘I wander†¦Ã¢â‚¬â„¢ stand out very much compared to the remaining part of the line. It gives the impression that the poem is a personal feeling of maybe angst or depression of the poet about living in a city such as London consisting of a fairly large population that at times it becomes overcrowded and people are unable to withstand themselves from feeling the same depression as their neighbours would feel. Or perhaps, because of living in the city for so long Blake had witnessed the sadness of his fellow Londoners as the words: ‘And mark in every face I see Marks of weakness, marks of woe†¦Ã¢â‚¬â„¢ indicate. The technique of which is considerable effective and a tactful approach used by Blake so the reader does not suffer from boredom by usage of the invariable words. The pun of the repetitive word ‘mark’ or ‘marks’, means in the first line it is used, that Blake had noticed the emotions revealed by the Londoners’ faces and taken into account from indication in the second line the signs of weakness and woe that seemed to burden ‘every face’ he saw. His creativity of maybe exaggerating what he truthfully had seen also ‘marks’ the reader with the same weaknesses and woes that can felt by the people being described in the poem. The next two verses become even more depressing and unfold into a deepening pessimistic view of London and its inhabitants. Blake still exaggerates his views on London, for example: ‘every Man†¦Ã¢â‚¬â„¢, ‘every Infant’s†¦Ã¢â‚¬â„¢, ‘every voice†¦Ã¢â‚¬â„¢ This overemphasis of these nouns also brings out the imagery of the scene about every person feeling what is said in the poem. However the most emphasis is on the line: ‘The mind forg’d manacles I hear.’ This is a good technique used by Blake as the word ‘manacles’ means a device for shackling the hands or something that confines or restrains. In this part of the poem however, Blake indicates that he hears ‘mind forg’d manacles’ which in this poem signifies that he was probably being pinned down or handcuffed in his mind symbolising in a way a form of depression because of the unhappiness which he saw and he himself felt from the cries of men, and the cry of fear of infants and the voices of bans. The third verse continues the form of dramatic melancholy with the words: ‘How the Chimney-sweeper’s cry Every black’ning Church appals;’ Refers to only one chimney sweep and not ‘every’ chimney sweep, as was the case at the beginning of the poem. Religion is brought into the poem here by references to the Church. However, these churches are portrayed as quite the opposite to what we would probably expect in the twenty-first century. In this poem, Blake conveys them to appal the cry of the Chimney sweep rather than show concern for the boy. Where it says ‘black’ning Church’, Blake could be trying to show that the churches were turning a blind eye to the suffering population of London as the colour black is usually associated with and symbolises death and hard-heartedness in our society. The remaining lines of the third verse which draws attention to soldiers could imply that Blake was trying to link together the suffering of people to the ‘Seven Year War’ which had affected Great Britain greatly during Blake’s period. In this particular part of the verse, Blake indicates that maybe the number of people suffering extends to the outskirts and beyond London. The last lines of the verse: ‘And in hapless Soldier’s sight Runs in blood down Palace walls.’ is a good use of imagery used by Blake. It is obvious that the blood, which runs down the Palace walls, is the blood of the dying or dead soldiers. The reason for this particular image is that Blake is trying to suggest that the blood being on the walls of the Palace is another way of conveying that the soldiers of the war had been the Palace’s responsibility and them dying had caused them to be guilty of their deaths and the blood horrifyingly reveals this. The last verse of the poem seems to portray a very enigmatic view to the reader. It brings the poem to a tense end. Words of destruction are used in this verse, for example: ‘Blasts’ and ‘blights’. This verse tells more of a story than the other verses. It seems to depict the story of a young prostitute ‘a youthful Harlot’ who owns a child of whom she causes to cry and for this reason, as well as her ‘plagues’, which could indicate a sexually transmitted disease, she cannot marry and so Blake uses the last words: ‘Marriage hearse’ showing that she has no chance in marriage because of her problems. The poem written by William Wordsworth portrays a completely different view to that of William Blake. The poem is considerably optimistic and, unlike the disturbing story Blake was articulating, Wordsworth was giving a description or his account of London and the view with which he could write a poem with. As Wordsworth was a poet who was inspired to write poetry from his love of nature it seemed only a natural thing to do to write an account on what he saw of London while on a coach to France. The main difference to Blake’s poem on London was Wordsworth’s opening line: ‘EARTH has not anything to show more fair:’ in which he seems also to exaggerate what he sees as Blake had but in a sanguine manner. as Blake also had done, Wordsworth had used imagery about what he saw of London. He uses rich words to portray a more regal city than that of what Blake saw, for example: ‘majesty,’ ‘glittering,’ ‘bright,’ ‘smokeless,’ ‘beautifully,’ and ‘mighty heart.’ The imagery that he used was: ‘This City now doth, like a garment†¦.’ which indicates that like a dress on a woman fits well, the beauty of the City of London also fits the scenery which Wordsworth saw. He had probable seen the City in the morning when everything had been quiet as the words: ‘Ne’er saw I, never felt, a calm so deep!’ Many people across the world even in the time of Wordsworth would hardly ever refer to London as being calm. The description of nouns and some by adjectives such as: ‘Ships,’ ‘towers,’ ‘domes,’ ‘theatres,’ ‘temples,’ ‘smokeless air,’ and ‘river glideth,’ create a clam and sweet mood. The poem is not so much created by the people who live in the City but only of what Wordsworth had seen which then makes the poem unreliable if the reader wants to find out about what the people who live in his poems are like. He talks also to God about the splendours that he sees and how calm he seems to think London is. ‘Dear God! The very houses seem asleep; And all that mighty heart is lying still!’ This indicates that Wordsworth may believe that London is a place where there is opportunity. In some cases this can be agreed but in others it just shows how much a look can deceive. The poem which affected me most was the poem by Blake. The interesting parts of the difference of these poems were that they were written at different times, Blake’s before Wordsworth’s, and that they both emphasised on different things. Wordsworth’s poem even though very descriptive and managing to capture the reader’s imagination was not as effective as Blake’s because Blake showed more of an insight to London which many of us in our society would and will never see. The way in which he was able to tell the story of only a few people’s lives yet it seemed it was happening to everybody was equally effective. Hi use of imagery and puns made the reader think more about what he was feeling and how he was seeing London more than Wordsworth’s poem. Another interesting perspective of these two poems was the fact that how much the view of a person living in London could differ so much from an outsider looking into the city.

Monday, July 29, 2019

WK7 Research Design Essay Example | Topics and Well Written Essays - 1250 words

WK7 Research Design - Essay Example This research extensively purposes at obtaining new knowledge of the drastic depreciation in performance of university students through significant utilization of relevant concepts. The attained results will assist in the description of the problem, development of countering alternatives and provision of knowledge and skill useful in decision-making for the university managements. Furthermore, the results will make it possible to make future performance predictions hence contributing to the possibility of controlling university performances. A research design simply includes a strategy applicable for a specific study and the plan of actively exercising the strategy. The research methodologies in use will include quantitative designs as well as qualitative designs individually thus resulting to a combination of both. Qualitative research design mainly involves techniques and measures, which do not eventually produce discrete numerical data (Creswell, 1997). Qualitative data collection incorporates such methods as direct observation by the researcher, active participation or interviews. Qualitative research illustrates relevance in this research as it aims at achieving an in depth understanding of the factors contributing to the depreciation in university students’ performance. Inclusion of arrays of interpretative techniques to describe and translate the data collected will further improve the quality of the data (Maxwell, 2007). Subsequently, after collection of data through the qualitative research design, the d ata analysis will involve; content analysis of written or recorded data as well as data drawn from the participants’ expressions and behavioral observations. On the other hand, quantitative research design utilizes techniques and measures that in turn produce discrete numerical thus quantifiable data. Hence, this design will integrate computer analysis

Sunday, July 28, 2019

Health care interview Essay Example | Topics and Well Written Essays - 500 words

Health care interview - Essay Example followed healthy lifestyle with outdoor activities and nutritious food habits. They mainly access healthcare through medical expenses and consult their local doctors. As part of baby boomers’ generation, their health related expenses are fully insured by state and Medicare takes care of it. They are satisfied because they find their doctors friendly who empowers them with information about illness so that they can take better prevention next time. In the times of the fathers, life had become more hectic which left little time for outdoor activities. The technology had infiltrated all aspects of their personal and professional life. They access healthcare through local government clinic and specialist that have opted for in their health insurance. Most pertinently, healthcare deliverables had become market driven. Healthcare is purchased by individuals and employers from private agencies and insurers and not government. This segment is not satisfied as they could only opt for healthcare plans which they could afford and not what they actually required. It also meant that in cases of serious illness, their finances were stretched badly. For poor and marginalized population access to quality healthcare was limited due to lack of resources. Access to healthcare services was also tedious due to long queue and waiting. Access to healthcare services were accessed mainly by prior appointments with specialists and relied on strict med ications for getting well. They were more resigned to higher cost of healthcare and had little faith in alternative medicines. The current generation of people is technology driven but it also realizes the importance of holistic treatment. It believes in empowered decisions and therefore is more inclined to research the illnesses through internet. They access healthcare through local dispensary as well as consult specialist if the

Saturday, July 27, 2019

Discussion broad Essay Example | Topics and Well Written Essays - 500 words - 1

Discussion broad - Essay Example Based on the Output KPIs under the second objective, help grow membership, strength of brand identity is considered. However, under attitudinal and behavioral KPIs, there are no measurement tools to show the relevance of the target output KPI, strength of brand identity. In this case, the use of survey questions to identify what effect brand strength has on membership is recommended. Additionally, the behavioral KPIs should show change in page views based on recognition of brand strength. The current lack of attitudinal and behavioral KPIs indicating the role and influence of brand strength on membership merits the recommendation of a survey to showcase the associated impact of brand strength on membership growth (Paine, 2011). Under the third communication objective, the Boston IABC website, a recommendation for Output KIPs targets the number of individuals sharing a common goal that can yield to stronger relationships among chapter members. By simple counting or use of metrics in terms of percentage, output KIPs should be able to show how effective calendar events are at bringing certain members together. Additionally, under the attitudinal KIPs, focus group analysis should be considered to indicate how much of current chapter members attend similar events and how many members have distinct tastes for events. Under the Behavioral KPIs, metrics should be used to determine the rate of change in return visitors. While event registration and activity on social media can be used to strengthen relationships, the rate at which members register for the same calendar events as well as rate of attendance for certain events over others is essential in determining how successful the communication objective is (Paine ,

Friday, July 26, 2019

Article Summary Paper Essay Example | Topics and Well Written Essays - 750 words

Article Summary Paper - Essay Example The study aimed at investigating effects of investors’ perceptions over stock and the stock’s returns in the international scope. One of the study’s hypothesis predicted relationship between the sentiments and stock returns in the international market while the other two hypotheses predicted effects of environmental factors to the relationship between investors’ attitude towards stock and returns. The following economic question can therefore be inferred for the study (Schemeling 394, 395). The author expected an inverse relationship between invertors’ sentiments and stock returns and their conceptual framework and reviewed literature informs this. The author noted deviation from the standard finance theory that argues for the role of arbitrageurs in eliminating irrationality in the stock market. Literature suggested that investors’ opinions are persistent and that arbitrage is not effective in managing irrationality. These suggested effects of investor sentiments on stock returns and reported inverse relationship from the United States’ stock market, being inferred to the international market, informed the expectation (Schemeling 394, 395). Stock returns and investor sentiments were the study’s main theoretical variables and consumers’ confidence was used as the empirical proxy for investor sentiments. Background information on availability of the proxy, both on cross sectional and time series scope, and its consistency informed use of the proxy. Unlike consumer confidence, other possible indicators of investor sentiment are not consistent. â€Å"Agreegate stock market,† â€Å"portfolio of value stock† and â€Å"portfolio of growth stock† were however proxies for stock returns (Schemeling 397). Professor Kenneth French’s website was the data source for stock return proxies while Directorate Generale for Economic and Financial Affaire, Datastream and Ecowin were the data sources for consumer confidence (Schemeling 397). Where rt+1 defines

Thursday, July 25, 2019

Job security and its impact on national security Thesis Proposal - 1

Job security and its impact on national security - Thesis Proposal Example Even with the variable pictures portrayed by the different employment versions in the modern society, there has been a keen insight into the impact of securing jobs, particularly among youths, to the general national security. There has been a general association of high level of employment with reduced criminal activities in the society and the nation at large. For instance, many observers believe that upon securing employment, many youths are able to sufficiently meet their respective needs for livelihood hence less likely to engage in unlawful activities. In this respect, therefore, this study is aimed at investigating the various effects of job security in United Arabs Emirates together with its impacts on the national security of the country. The relationship between the rates of aggregate employment and crime incidences have initially been analyzed but the outcome of the same has demonstrated massive inconsistence. The discrepancies observed could be largely associated with the inconsistence in application of both sociological and economic theory, together with numerous issues related to the methodology of the previous researches. According to Atkinson, Healeyand Mourato (2005), a crime is equated to a decision by an individual on the basis of the possible gain or loss. Predicting the impact of job security and employment among youths to the public policy and law enforcement in the nation could be of much significance in making of informed decisions thus reducing the law enforcement costs and enhancing the effectiveness of the anti-crime strategies (Torka and Schyns, 2007). There is high interest among the policy makers to identify the individuals who are more vulnerable to engaging in criminal offences thus posing a security threat to the national security in the UAE (Bovenberg and Wilthagen, 2009). In order to inform this evidence

Black Sox Scandal of 1919 From the book Baseball an Illustrated Essay

Black Sox Scandal of 1919 From the book Baseball an Illustrated History - Essay Example After the end of the World Series, the suspicions of the conspiracy began (principally by sports writers such as Hugh Fullerton) but cooled down before the beginning of the 1920 season. However even with the ‘cool down there were allegations that gamblers invaded baseball and paid for some wins, in September 1920, the court opened investigations to check on the allegations. These investigations opened the case for the black sox scandal, after the exposure seven of the players admitted to the court that they had received bribes in order to throw away the World Series, which was not common. The owner of the white soxs, later suspended the seven play (Ward & Burns, 1994). Chick gandil, a player in the team, organized the whole fix, he rounded seven white soxs plan to go with the plan. However even though gandil planned the whole ‘fix, the gamblers, and the bookmakers dealt with Joseph Sullivan and Arnold Rothstein, Sullivan was a businessman that dealt with players while Arnold, on the other hand, provided the money. As 100,000 split among seven players back in the days was a big deal all the seven players agreed to down with the deal, however the case reveals that Joe Jackson, also a player in the team refused to take the money as he had doubts about the whole deal. In the case, few gamblers testified to the trial, however even with these none of them was brought to the trial of the black sox scandal. The main economic conditions that led the players to throw the game were the fact that the pay they used to get was low. The fact that they threw the game away just to get 100,000 dollars proves that they needed the money even with the fact that each one of them got around 20000 dollars. Also, to show that the players were in need of money is the double crossing evident all through the case (Ward & Burns, 1994). The whole scandal revolved around money from the gamblers, all the

Wednesday, July 24, 2019

ENTERPRISE SOCIAL NETWORKS (white paper) Essay Example | Topics and Well Written Essays - 3250 words

ENTERPRISE SOCIAL NETWORKS (white paper) - Essay Example The dial-up technology was predominantly used in the 70s and 80s, until other more advanced technologies sprouted to replace the pioneer technology in social networking. The social media is mainly used to relate to an internet site that facilitates people to interact in sharing ideas and information. Such has to include sharing of photos, music, videos among other contents that enhance interaction between groups of people (Kimball and Rheingold 3). The first online communication inform of an email was sent in 1971, by the 1970s, technology had significantly improved to facilitate more networking and in 1979, the first newsletter that allowed users to communicate virtually was launched. In the 1980s, future developments gave rise to an increased use of home computers with social media growing by day to become more complex. This gave rise to the more robust Internet Relay charts, IRCs, which were first used in 1988 extending way into the 90s. However, the first site that resembled the current networking sites was used for the first time in 1997 under the name Six Degrees (Goble). For the first time, users were able to upload their profiles and request for friendships from other users. The first blogging site that created the frenzy that exists today was launched in 1999; the blog site gave way to the current social networking. The creation of the blog gave rise to renowned sites such as MySpace and LinkedIn, which gained much popularity in the 2000s, with Flickr and photo bucket facilitating users to share photos online. It was not until 2005 that YouTube revolutionized the social media and crated a much better and new way that facilitated social networking. By the end of 2006, Facebook and Twitter were unveiled across the globe opening a new chapter in social networking, as it exists today. In addition, some sites dedicated to particular niches such as Spotify, Tumblr and Pinterest sprouted around this time (complete history attached at the appendix). The growth of social media sites has taken the globe with a storm with the corporate world taking advantage of the huge traffic in social sites to market their services and interact with potential customers. Business has since shifted from boardrooms to new virtual rooms with advertising through ‘Word Of Mouth’, turning to advertising through ‘Word Of Mouse.’ Consequently, the use of these social networking sites has varied impacts on organizations and enterprises from different fronts. This article delves deep into the social networking sites and the ways in which they have affected organizations today. Relationship building One way in which social networks have greatly influenced business activities is in relationship building. Relationship building involves the ability of an organization to meet a wide range of internal and external customers, establishing strong bonds with such customers in encouraging them to do business with the organization. A study on the use of social networks by nonprofit organizations observed that social networking has played a critical role in simplifying interfaces and facilitating a simpler exchange method of dispersing information (Branston & Bush 2). Moreover, a study by Waters (63) noted that most organizations use social networks for

Tuesday, July 23, 2019

Implementation of strategy power politcal Annotated Bibliography

Implementation of strategy power politcal - Annotated Bibliography Example Middle managers are even known to form coalition groups if it increases their leverage. In such a situation it is imperative to recognize the importance of middle management support. We can use political tools such as equanimity and satisficing to encourage commitment. Reducing management resistance can be accomplished through inducement, persuasion, obligation and coercion. Upper management can realize that middle level managers may be right in their assumption that the organization cannot achieve the plan. Where confidence is lacking, upper management can provide the impetus through training and reward inducement. In cases of hard sell, coercion and appeal to obligation might be necessary. Not heeding the interests of middle management only works to the organization’s detriment. Middle management can sabotage, delay or reduce the quality of the implementation of a new project that does not serve their self interests. The author states that failure to implement MIS changes in an organization may be due to internal factors, poor system design or interaction of specific features of the new design with the present organizational system. It is therefore important to get top management support and user involvement in the design process, make technically sound systems that are user friendly as well, overcome resistance to change and show how the benefits of the new system would outweigh the costs. The author uses Kling’s six distinct theoretical perspectives of Rational, Structural, Inter-actionist, Organizational Politics, and Class Politics. While the first three have been classified under Systems Rationalism, the last three come under Segmented Institutionalism. As regards types of resistance, they can be classified into People Determined Factors and System Determined Factors. However, though a pragmatic application of Interaction theory, many of the causes can be addressed successfully. Inte racting with

Monday, July 22, 2019

Models of Mental Illness Essay Example for Free

Models of Mental Illness Essay According to authors Robert Perrucci and Steven Wallach, the three models of mental illness are the medical, the behavioral and the societal reaction models. (271). The medical model of mental illness focuses on the structural or physical abnormalities in a patient’s brain which trigger the mental illness. It is concerned with the treatment of the illness and prevention thereof. Thus, this model requires that sufficient psychiatric care with appropriate medication by competent physicians and treatment teams be provided to the patients. It involves paying attention to the biological issues of patients through medical procedures such as the careful monitoring of intended effects and side effects of the treatment, the identification of new problems pertaining to the physical, mental and emotional problems of the patients as they occur, the detection of both acute and residual symptoms as they emerge, the elimination from the entire treatment of toxic chemicals and unnecessary drugs, and the administration of a balanced nutritional diet, an adequate rest and sleep schedule and a regular aerobic exercise program for the patients. (cited in University of South Carolina School of Medicine Psychiatric Rehabilitation) The behavioral model of mental illness, on the other hand, focuses on the series of maladaptive behaviors demonstrated by the patient as a result of his irrational pattern of thinking and perceiving. This model requires the therapeutic alliance of the patient with a person who gives him encouragement, respect and a reality orientation, and then motivates and leads him to be busy with productive activities that are comfortable and useful. It further involves providing the patient ample support and assistance in dealing with how people would normally react to his illness, in developing a balance between over- and under-stimulation, in establishing a relaxed atmosphere and a regular daily routine, in gently encouraging the substitution of inappropriate behaviors with responsible adult behaviors, and in asserting the patient’s â€Å"competence† identity as opposed to an unwholesome and ill identity which only leads him to alienation and self-pity. (cited in University of South Carolina School of Medicine Psychiatric Rehabilitation) Meanwhile, the societal reaction model of mental illness focuses on how the patients are treated by other people. It explores whether each particular patient is perceived by society as a disturbance, given the behavior that he exhibits as a consequence of his mental illness. Moreover, it examines the degree or extent of illness or abnormality that a patient is considered to have in the context of the varying norms of groups and societies. After all, every individual is subject to a set of rules and norms that define what is acceptable and not, what is right and wrong, and what is good and bad. These rules vary as to situations, locations and cultures. This model of mental illness focuses on a patient’s inability to find for himself a sense of purpose, peace, harmony, and health in the family or community he belongs to, as would have been necessary for him to attain personal and social success. Furthermore, this model requires that the patient be taught and guided to develop and maintain the skills and abilities necessary for becoming a healthy and normal member of the society. It also emphasizes the need for the patients to be assisted in learning survival skills including psychosocial and occupational rehabilitation, in developing communication and problem-solving skills and in establishing a social network that would be supportive of them. (cited in University of South Carolina School of Medicine Psychiatric Rehabilitation)

Sunday, July 21, 2019

Importance of Feasibility Study System Analysis and Design

Importance of Feasibility Study System Analysis and Design This report analyses the importance of Feasibility Analysis to businesses when they are deciding on the viability of a proposed business venture involving the implementation or improvement of an information system. This report is split into three parts the initial part defines a feasibility analysis, the second part explains how an IT feasibility analysis should be conducted using the template of the IT Infrastructure Library (ITIL) and the last section in this report examines a completed feasibility study by Powerco, a utilities distribution Company in New Zealand. What is a feasibility analysis? As the words feasibility analysis suggests a feasibility analysis is carried out to decide on the viability of a proposed venture; basically it answers the essential question of is it a viable option and should the project be implemented. All stages of the analysis are carried out in order to answer this question. When researching it is clear that the majority of all large successful businesses conduct a feasibility study to ensure they embark on a viable project, for example Microsoft have a large research department situated in many different cities throughout the globe, this department collaborates with many institutions producing many feasibility analyses a year. When examining successful businesses such as Microsoft, I discovered they will not commit to a new project without first thoroughly assessing all of the variables and reviewing the probability of success through a feasibility study. The feasibility analysis process As a feasibility analysis is often time consuming and expensive (many companies pay consultants to perform the analysis), a preliminary study is undertaken to determine if it would be worthwhile to proceed to the feasibility analysis, within this preliminary study the evaluation of alternatives is made along with brief cost and benefit analysis. A feasibility study is usually conducted after the project managers have discussed all project ideas and every possible scenario, only if the results are positive the feasibility study begins. The content of feasibility Analysis Within a feasibility study it is necessary to discuss a number of areas including; details of the present system; what are the functions and objectives, who are the Stakeholders and the reasons to improve or replace the current system for example inconsistencies / inadequacies in functionality or performance, is there any possible solution alternatives and the advantages and disadvantages of the alternatives. Feasibility analysis can be split into four types; Operational factors; Operational feasibility is used to assess how well the information systems will work if implemented in the given environment. Define the urgency of the project If the project is implemented, will it be a success? Does management support the project? How do end users feel about the new system? People tend to resist change can this problem be overcome? Can management and end users adapt to the change? Has the proposed venture conflicted with organisational or government regulations? Schedule factors; It often takes time to build and implement an information system solution; will the project still be necessary on completion? The technology may exist, but are there the skills available to not only complete the project but complete it on schedule? Is the project deadline reasonable? Is the deadline desirable or mandatory? What are the results of failing to meet the project deadline? Technical; Technical feasibility is the measure of the practicality of specific technical information system solutions and the availability of technical resources. Often new technologies are solutions looking for a problem to solve: Is the technology for the information system solution practical? Does the necessary technology exist? Is the technology proven? Is the technology practical and reliable? Are the necessary skills available to design and implement the system? Is there the infrastructure to cope with ongoing maintenance (problems, upgrades) Economic; This is regularly the most important analysis made, it asks important questions; Is the project justified (i.e. will benefits outweigh costs)? Can the project be done, within given cost constraints? What is the minimal cost to attain a certain system? Which alternative offers the best return on investment? How much will it cost to maintain? The 12 Stages of an ITIL Feasibility Analysis ITIL is a global guidance document that provides worlds best practices for IT service management companies. ITIL guidelines are often used in feasibility studies and are broken down into twelve stages. These twelve stages are described in this next section and if necessary a brief example has been given; Introduction It is important that an introduction to the feasibility analysis is made; this introduction includes the content, the intent, the intended audience, the purpose, and organizational details of the feasibility analysis. Management Summary This stage summarises, what the other stages within the template will explain in more detail; this section provides a quick overview of the feasibility analysis and would include the following, an Introduction, Management Summary, Background of the Project, Objectives, Situation, Benefits, Problems and Risks, Technical Requirements, Options, Cost/Benefit Analysis, Financial/Budget Implications and Recommendations Background to the Project A project is proposed for a specific scenario and this step describes the reason the proposal exists. For example; current sales are at a low due to increased competition, the proposal is for a new company website, where customers are able to buy directly. Objectives The high level business purposes of the proposal, including the long-range management goals. For example, the proposed project is to increase sales by an estimated 15% per annum over the next ten years. Situation This step describes the present condition, without the service in place, including market conditions, it is necessary to highlight the need for the proposed system, and the consequences of the proposal not being authorized. Benefits In the benefits section, it is necessary to focus on the short term benefits of the proposal; this is different to the objective stage which focuses on the long term gains and the cost-benefit step which focuses primarily on the financial benefits. An example of this could be the increased customer satisfaction of the proposed website. Problems and Risks It is important to identify and assess possible problems and risks of the proposed project associated with it within the development, design, and deployment stages. This is done by doing a risk assessment on the proposed system; this will be used to identify problems in many different areas, including technologies, lack of user support, or resources. Technical Requirements Has the business the technological infrastructure for the proposed system? These requirements include knowledge of the hardware and software required, for example, does the business possess the database architecture, network structures, and hardware to sustain the website, will it be necessary to outsource? Options It is recommended in the ITIL framework that a feasibility analysis includes any alternatives to the proposal, including advantages and disadvantages and costs. An example of this could be advertising to increase sales and would show the estimated cost of this. Cost/Benefit In this step, the total cost of the project is calculated; this includes development, design, deployment, and maintenance of the new service. Costs include facilities, hardware, labor, and software. The project cost is compared to the financial benefits provided by the proposed system. What are benefits? These are examples of benefits, more accurate / timely information. Improved operation, increased flexibility of operation, increased output, error reductions, cost reductions; benefits can be placed into three different categories; Monetary; when money values can be calculated, Tangible; when benefits can be quantified, but monetary values cannot be calculated. Intangible; when neither of the others apply, this applies there is a benefit, but it cannot be quantified. There are different types of costs; Project related; development, purchasing, Installation, training costs, Operational costs; these costs are often ongoing costs and include; Maintenance on the hardware; maintenance, lease, materials Software; maintenance fees and contracts Personnel; operation, maintenance There are a number of tools used, which helps in the economic section of the feasibility analysis these are; Cost-benefit analysis (CBA); which estimates and totals up the equivalent money value of the benefits and costs of proposed projects to establish whether they are worthwhile. Payback Analysis; which is used to calculate how long it will take to pay the costs of the project Return on Investment Analysis; which compares the lifetime profitability of alternative solutions, Net Present Value Analysis: using current monetary values, profitability is determined of the proposed project, Return On Investment (ROI) compares the lifetime profitability of alternative solutions, (Lifetime benefits Lifetime costs) Lifetime costs and finally you can compare alternatives with the feasibility analysis matrix. Financial/Budget Implications Once the overall costs have been established, it is necessary to verify if the necessary funds are available, if so how? This may result in changes to the budget or priorities and reducing expenditure to accommodate the costs. Recommendations In this final step recommendations regarding the proposal are made including scheduling and budgeting Summary In summary these twelve steps that make up the ITIL is among the first activities a manager will undertake in preparation for a proposal for a new IT service, though it is important to remember these steps make a general guide and different information systems may require amendments. Examples of feasibility analysis Though the majority of businesses keep their own feasibility analysis private, research identified an interesting feasibility analysis conducted by Powerco. In this section I will briefly review this feasibility analysis in a case study due to the word restrictions on this essay and the extensiveness of the ITIL framework. Powerco has an estimated 410,000 consumers which makes it one of New Zealands largest utilities Companies. These customers expect a reliable service 24 hours a day, 7 days a week. Powerco applications are split between two platforms; Oracle RAC and Microsoft SQL Server, which has meant that the business had additional expenses of licensing, supporting, operating, and maintaining two systems. Additionally it was awkward for staff to alternate between the systems when working. As the Oracle platform of Powercos warranty cycle was approaching expiration, and the financial system was scheduled an important upgrade, it was clear to the company that it was time to reassess its options and whether it should consolidate to a single server platform or replace existing hardware. Powerco acknowledged that to consolidate the database platforms would create a more simple IT environment and would reduce the total cost of the database system significantly. The case for consolidation was simple why maintain two systems if you dont need to? explains Mr. Griffiths, Infrastructure Manager, Powerco. Powerco undertook preliminary study of the solutions and assessed the pros and c ons of Oracle versus SQL Server. This analysis pointed towards some significant advantages in choosing SQL Server over Oracle. These included reduced licensing and maintenance costs, ease of management and fewer requirements for a specialised skill set to manage and service the system. A feasibility study of migrating to SQL Server was then completed by consultants on Powercos behalf including a cost/benefit analysis, a risk assessment, analysis of the alternatives and the four factors discussed earlier in this report, this confirmed Powercos applications could be supported on SQL Server, with the remaining end of life applications being replaced with SQL Server compatible ones, the feasibility study showed that unlike other options Microsoft SQL Server, serving could be done in-house. Microsofts SQL Server was the cheapest option to license, maintain, and support, particularly because of the specialised nature of Oracle. The business would be more streamline and efficient with just the single platform. Increases security. Further Tangible and Non-tangible benefits. Due to the results of the feasibility study, Powerco changed from the two platforms to solely Microsoft SQL Server, the result of this consolidation has meant Powerco has been able to reduce costs significantly, also ensuring it was easier to maintain and manage in-house and eliminating the need for external consultants. The migration to SQL Server has cut the overall cost of ownership by $390,000 a year, also helping to streamline Powercos IT systems and have given a number of other Tangible and Non-tangible benefits. Conclusion In conclusion this report has explained what a feasibility study is and when it should be used, I have then reviewed the various stages which are recommended by the IT industry experts at the ITIL and have given an example of a successful feasibility study undertaken by Powerco. I believe to be objective this report should have explored examples of a unsuccessful feasibility study, however this was not possible due to my research not providing any suitable cases, but still the findings of this report are clear, it is advisable to do a feasibility analysis, as it is tried and tested and the vast majority of large and established companies use this method to check the viability of a proposed venture and are taking a substantial risk if a feasibility study is not carried out before embarking on new project.

Marketing mix for Levis Brand Makeover

Marketing mix for Levis Brand Makeover The target market for the Levis image makeover is the young generation. However, Levis is now promoting Curve ID, but it is not enough to beat up premium jeans because curve id is a just guide line for customer when they are to buy Levis Jeans being confused what will fit them right. Levis need to offer an optimized assortment of their Jeans products to their customers. Offering of the best mix of the products is essential to the long-term success and for customer satisfaction. The Product assortment optimization needs the strategic inventory decisions and the product selection. The best product assortment strategies should maximize the profits, minimize risk and increase the overall sales. They should include a kind of the mixture for the Jeans products basing on their respective life cycles in your store. If it offers a strong mix of the products basing on the product life, customers will be satisfied and develop the desire to make repeat purchases of the established product and there are higher chances for them to piquà © their interests with the new options. Introduction of new products will increase the amount of time that the customers tend to increase the frequency of routine checks into their stores. Price Levis jeans are quite affordable, to have a better approach to its new line, they will have to increase their price to a margin that will be competing with the premium jeans. But not as high as price of premium jeans. It has to be reasonable. The customer recognition of Levis jeans price is not high therefore, It is not a good idea to challenge its price recognition, otherwise it rather lose customers who belong to the Y-generation with that is known to be very volatile. As a result its new line would have a narrow range of $100 to $200. Later on, Levis Jeans will involve the techniques such as the temporary discounts, coupons, the cash refunds, rebates or the buy-one-get-one offers which are the common pricing strategies that are used to drive the sales. C. Place Levis jeans should first create the demand for its products. Then get those products into the consumers hands. Planning of its product distribution strategy needs to be done during the product development stage. The placement of the products is very important because the methods employed in the distribution of the products impacts on the actual retail price of the products. Levis has worldwide stores as well as online stores. They have been reaching customers greatly. I dont think they need a critical strategy for place, but they should not concentrate on its wholesale store and should not have its products showing up on discount stores like Wal-Mart or target. This company should use the exclusive distribution strategy to establish the image of its jeans over the premium jeans brand. By use of a limited number of the distribution channels, the partners will be enabled to create an image of exclusivity. Levis jeans should also consider the parallel distribution opportunities and Set up the market research opportunities in order to find out the customer preferences for the mode of receiving the products. D. Promotions Levis will use both direct and indirect advertisements. The celebrity marketing can also be used as a form of indirect marketing, since the y-generation is a fashion sensitive group, they can be easily influenced by the celebrities preferences. Trendy celebrity association with the brands of Levis Jeans wears, young people will get the pretty fashionable jeans unconsciously. And Levis street post ads as direct marketing would better have just picture image with its logo. No slogan no title. No more go back to original slogan. It is not working for the young. They just like something simple. Just one image picture that bring unique and trendy image of Levis well is just enough. The Levis jeans should determine goals of your promotion to establish the best promotional activities. Your promotional strategies could target a specific demographic or reach millions of people. Therefore Levis Jeans will use Advertising as the means of product promotion. Direct mails, the televisions, and the magazines. Other options may include; the in-store displays, use of billboards, newspapers, the online display advertisements, and the electronic email advertisements. The Levis Jeans will develop advertisements that define clear benefits to consumer if they purchase its products, and at the same time reinforce its brand image and reputation through the Internet. E. People. Brand communication helps to bridge the gap in the perception that the target audiences have on the brand. Effective product communication of the Levis Jeans will give competitive advantages which will targets the receptive Y-generation customers with the marketing message. Product communication strategy is then a very important component of the marketing plan. The best product communication strategies will help to improve the chances of delivering the message to the targeted customers therefore increasing the sales. Levis Jeans will use multiple methods of communicating with its customers, through the e-mail newsletters, the magazine advertisements, postcards, the billboards, in-store displays, and good product packaging F. New Tactics Through Internet Marketing  Strategy; the company will explore the strategies and new tactics that can be used on the Internet to enhance and support the Levis Jeans and the business overall marketing objectives. It will conduct banner promotions; generate the targeted online traffic, positioning its contents, and the overall brand awareness.

Saturday, July 20, 2019

Lenin Followed Marxism, Stalin Did Not Essay -- Lenin vs Stalin Essays

Marxism was defined by a man named Karl Marx and his associate Fredrich Engels. Basically, Marxism is defined as a conflict theory, as Marx said that society is separated by a conflict between the rich and the poor. Today, when one thinks about Marx’s philosophy, he is often tied as an enemy to Capitalism due to his ties to Communism. Although he did layout the foundry to Communism as we know it, he never saw it to be how it is today. He saw it as a way for social egalitarianism; Equality for the poor and rich (the Proletariat and Bourgeoisie); a classless society. He wanted to the big businesses and factories not to be owned by one man or company as in capitalism, but to be owned by everyone. A concept he called Collective Ownership. He also defined a state of everyone being equal in a classless society to be called â€Å"communism†. He saw the system to be set into making the rich richer and the poor poorer. He believed that some members of the Proletariat will eventually take notice of this through means of education. He believed that this change can only be made through the means of revolution and revolution only. Vladimir Lenin or full name Vladimir IIyich Ulyanov was born on April 22, 1870 in the Russian Town of Simbirsk. Lenin’s Revolutionary ideas sparked up only when confronted with the death of his brother, which was executed for plotting to kill Tsar Alexander III. He studied Law as well as the revolutionary ideas of Karl Marx. Lenin eventually came up to be the leader of the Bolsheviks, the majority of the split half of the Russian Social Democratic Labour Party. In 1917, the Russian Revolution toppled the Tsarist government. Lenin and was quick to make peace with the Germans. In the meantime a group of people c... ...ven without themselves discussing so. As Trotsky was not afraid of speaking out to Lenin, this made Stalin’s attacks both successful and easy, But he often referred to himself as the â€Å"perfect student of Lenin†. Stalinism was a concept based off of â€Å"socialism in one country" which demonstrated was an anti-Leninism approach, so an anti-Marxist. In all, Stalin did not allow for creations of the democratic dictatorship to take place through the dictatorship of the proletariat. Stalin made the proletariat to side with the bourgeoisie which in history ended in a complete disaster, so thus completely rejected ideas that of Leninism and therefore that of Marxism. Works Cited Studies in East European Thought, Vol. 52, No. 4 (Dec., 2000), pp. 259-308 http://www.sparknotes.com/biography/lenin/summary.html http://www.sparknotes.com/biography/stalin/summary.html

Friday, July 19, 2019

Essay on Elizabeths Strength of Character in Pride and Prejudice

Elizabeth's Strength of Character in Pride and Prejudice  Ã‚        Ã‚   In her novel, Pride and Prejudice, Jane Austen used the character of Elizabeth Bennet to epitomize the harmonious balance between reason and emotion in a woman, making her a truly admirable and attractive character.    Elizabeth's strength of character is emphasized by its contrast with the weak, naive acceptance of Jane's, the instability and excess of Mrs. Bennet's and the blind, weak-willed following of Kitty's. Her strength is also shown in her rejections of the proposals of Mr. Collins and Darcy. Unlike her mother, she does not base her choice of lovers on the financial security they will give her, and has the strength to reject them. This is especially evident in her rejection of Darcy's initial proposal, when she displays a passionate strength in her anger due to her belief that he has willfully prevented Jane and Bingley's marriage and wronged Wickham by refusing to grant him the property that the old Mr. Darcy bequeathed him. In both cases, the suitor is self-assured that his suit will be accepted, and as a result Elizabeth's rejections are amplified by the size of the blows that their egos receive. In Rosings, she does not let Lady Catherine tyrannize her as "the mere satellites of money and rank, she thought she could witness without trepidation." The Lucases and Collinses are submissive to Lady Catherine, with Maria being "frightened almost out of her senses", and it is probable that society as a whole behaves likewise, as Elizabeth suspects she is "the first creature who had ever dared to trifle with such dignified impertinence". She is again presented as a rebel against ideas of class when Lady Catherine pays a visit to her to ensure that ... ...Chrie, D., (ed.), Nineteenth Century Literature Criticism. Detroit, MI: Gale Research Company, 1986. Vo. 13, pp. 53-111. Austen, Jane. Pride and Prejudice. New York: Airmont Books, 1962. "Jane Austen, " Discovering Authors' Modules, http://galenet.gale.com/a/acp/netacgi/nph-brs?d=DAMA&s1=bio&s2=Austen,+Jane&1=50&pg1=DT&pg2=NM&p=1& Moler, Kenneth. Pride and Prejudice: A Study in Artistic Economy. Boston, MA: Twayne Publishers, 1989. "Novels: 'Pride and Prejudice.'" in The British Critic. Vol. XLI, Feb., 1813: 189-90. Southam, B.C., (ed.), Jane Austen: The Critical Heritage. Landon, NY: Routledge & Kegan Paul - Barres & Nobel Inc., 1968. Weldon, Fay. From Letters to Alice: On First Reading Jane Austen. Taplinger Publishing Co. Inc, 1984 in Readings on Jane Austen. Ed. Clarice Swisher. San Diego, CA: Green Haven Press, 1997: 34-41.   

Are School Uniforms Beneficial or Not? Essay -- Argumentative Educati

Are School Uniforms Beneficial or Not? (â€Å"Quotes about Uniform Policy† 1). Theodore R. Mitchell, UCLA School of Education says, "I think its great news for all of us who have advocated school uniforms as a way of building community.† A pressing issue, bullying has become a big problem in many school, and to eliminate this problem, school policies should require students to wear uniforms. Many people believe that school uniforms build the community into a safer, more positive environment. School uniforms improve school academics, prevent gang violence, and assist families, who can not afford expensive clothing. Worrying more about others, rather than themselves, students pay more attention to the appearance of their peers instead of their academics. To begin, if school uniforms became apart of the school policy, students’ academics would improve phenomenally. Hanley noted that â€Å"The reason for the policy [was] to further improve ascending test scores and provide a safe, comfortable learning environment† (A1+). Clearly, school administrators wanted to improve test scores, and they figured if students dressed the same, then they would have no other choice but to focus on their school work. If the students can concentrate on their school work, then they will have high self- esteem. Furthermore, Valdez believes that school uniforms, positively, will change student academics: â€Å"†¦ [they] decrease self consciousness and increase self esteem...† (14). Reasonable and realistic, students who feel better about themselves will succeed in school rather than those who have poor self-esteem. Not only do school uniforms encourage students to have a better attitude about themselves, but they also change the environment in which students learn.... ...Print. Hanley, Kipp. â€Å"At Middle School, a uniform solution?† McClatchy-Tribune Business News. 4 Oct 2009: A1+. Sirs Knowledge Source. Proquest LLC. Web. 8 Nov 2010. Mitchell, Theodore R. â€Å"Quotes about Uniform Policy.† Lbschools.net. LBUSD. 2010. Long Beach Unified School District. Web. 15 Nov 2010. Soloman, Louis K. â€Å"Schools Smarten Up Without Uniforms.† Sun Sentinel 30 Jun 2004: A1+. Sirs Knowledge Source. Proquest. Web. 11 Nov 2010. Stephens, Daniel. â€Å"School Dress Codes are Necessary and Constitutional.† Student Rights May 2001: 12-16. Gale. North Caroline Family Policy. Web. 9 Nov 2010. Synder, Susan. â€Å"Shirts Tucked in, Cell Phones Out: School Rules are Changing.† Philadelphia Inquirer 24 Sept 2004: A1+. Sirs Knowledge Source. Proquest LLC. Web. 8 Nov 2010. Valdez, Al. How Can Gang Violence be Prevented? San Clemente: Law Tech, 2005. Print.

Thursday, July 18, 2019

Toyota Vietnam

In today automobiles industry, Toyota is well-known not only in Asia but also all over the world. Established seven decades ago, we could say that Toyota brand has been appeared most of countries all over the world, and they have a big influence on automobiles industry. Beside the success of Toyota through decades, Toyota has faced with many obstacle that affect strongly on its reputation in a few years back. Overview Toyota was found by Sakichi Toyoda. It traces the company's development through 1937, when Toyota Motor Co. Ltd was established with the mission is to make maximum long-term profits for its stockholders and be a good corporate citizen. In 1950, a Toyota motor sale Co. , Ltd was built because the company faces a financial crisis. After thirty years, Toyota Motor Co. , Ltd and Toyota motor sale Co. , Ltd are merged into Toyota Motor Corporation, 1982. The director of Toyota Corporation is Mr. Fujio Cho. Today, Toyota is the world's second or third largest automobiles manu facturer in both unit sales and in net sales, and the No. 1 seller of retail vehicles in the US. It produces over 5. 5 million vehicles per year. Toyota Motor Vietnam (TMV) was established in 1995 and official opening in October 1996. President is Mr. Akito Tachibana. Vietnam Toyota’s product includes Hiace, Camry, Corolla Altis, Innova, Vios and Fortuner (Locally-produced models)and Land Cruiser, Hilux (Imported models), with a production capacity of 20,000 vehicles/year. TMV is possessed by three associates: Toyota Motor Corporation (70%), Vietnam Engine and Agricultural Machinery Corporation – VEAM (20%), KUO Singapore Pte. Ltd (10%). Fact issues The first root problem which Toyota Vietnam encounters is business ethics. TMV is irresponsible in securing the customers’ safety. Although, during production process, the company detected three seriously technical flaws which are involved in safety standard contents, they still passed the decision to launch faulty cars to the market. At the time 2006- 2011, Innova and Fortuner cars were attracting lots of demand s by convenient designs, suitable price. It led TMV’s sale productivity last year up to 31,000 cars for Innova series that occupied 1/3 market share in Vietnam, according to bbc. co. uk/Vietnamese- article in 8th April 12, 2011. That means TMV get lots of profit from those attracted products; but users’ lives are threatening when driving. Moreover, the problem is just exposed to public by an employee who discontented with the irresponsibility of company. It leads the authorities entering into the investigations. The company brand was broken down; and TMV started losing the customers’ loyalty. However, in a press conference, Mr. Tadashi Yoshida- production director of TMV affirmed that â€Å"if there are any accidents which are defined relating to those technical faults by authorities, TMV will take the responsibility. † That means the rights of customers aren’t respected; the safety of thousands of consumers are not concentrated on. The second root problem which Toyota Vietnam is facing is human. In an organization, the human factor is the core in whole processes from production to management. Their power and contribution are invaluable to the growth of company. However, TMV is losing themselves far away their working philosophy â€Å"To employees, we always record and respect each individual’s efforts and contribution in our success. † In the case thousands faulty cars recently, Le Van Tach-an engineer of TMV find out serious faults which will affect to users’ safety, and send suggestion to stop manufacturing and recall the faulty cars to fix immediately. But, the managers don’t heed feedbacks, ideas, or opinions to solve problems effectively. They tend to ignore Mr. Tach many times, and have arbitrary decisions. That means employees contributions in TMV success aren’t focus. Therefore, the company has to face heavy criticisms. Solution Toyota cooperation offers several handling there problem including the external and the internal problems. Firstly, Toyota has some solution for external issue. To customers, the strategy carry the title â€Å"Customer first† which includes creating a complaint center for receiving, handling any customers’ complaints and solving problem with a good and friendly attitude. In addition, the complaint center also handles the employees’ suggestion. Further more, they could organize some corporate social responsibility programs to gain back their reputation and create a new responsibility image in community’s heart. Besides, they also need to do promotion to attract more customers. To employees, they should always record and respect each individual’s efforts and contribution in our success. This human-being business view point has made our active contributions for the society as the good citizen at the local community with 3 important targets: Customer’s satisfaction; Active contributions to Vietnam’s automobile industry and to Vietnam society. Secondly, Toyota has a strategy to solve the internal problem. In human resources strategy, Toyota divided into eight areas such as rewards and recognition, training, hiring, the performance management process, corporate culture, leadership development and succession, retention, risk assessment. However, basing on the published article, we can understand that TMV only need to execute in some fields include rewards and recognition, training, and the performance management process. The purpose of any corporate reward process is to encourage and incent the right behaviors and to discourage the negative ones. It’s important for the reward process to incent the gathering of information about problems. It’s equally important to reward employees who are successful in getting executives to take immediate action on negative information. Toyota can use rewards and recognition for the ones who can contribute the ideas of Cost-cutting, for example. Secondly, for training process, Toyota is famous for its four-step cycle — plan/do/check/act — but clearly the training among managers now needs to focus more on the last two. In addition, in an environment where safety is paramount, everyone should have been trained on the symptoms of â€Å"groupthink† and how to avoid the excess discounting or ignoring of negative external safety information. Finally, Performance management processes identify problem behaviors before they get out of hand, measure responsiveness to negative information, report groupthink type errors. Toyota doing so well, maybe for the time by time the strategy out of dates so retention and improving the current customers’ needs. Implementation The implementation of the strategy of Toyota should follow the ime illustrated by the the chart below. Conclusion General speaking, Toyota’s problems are the lessons for all of corporations in automobiles industry in particular and for all corporations in the world in general. Through those issues, we can conclude with three lessons. Firstly, the companies should not neglect the quality control, even though a famous brand. Secondly, they should not accelerate the market share without focusing on product quality control. Finally, they should build and protect the essence of the brand which is the strength of the brand, which is the product quality in the case of Toyota. Work cited http://www.bbc.co.uk/vietnamese/vietnam/2011/04/110408_toyotavietnam_recall.shtml http://www.tinmoi.vn/6-ldquochieurdquo-Toyota-dung-de-doi-pho-voi-con-loc-trieu-hoi-xe-04177312.html http://www.tienphong.vn/Xe-Hoi/533817/Toyota-se-nga-ngua-o-VN-vi-bi-tay-chay-.html http://vietbao.vn/Kinh-te/Toyota-cho-rang-xe-bi-to-loi-khong-can-thu-hoi/75283550/87/ http://vietbao.vn/Kinh-te/Toyota-VN-xin-thu-hoi-xe-bi-to-dinh-loi-nghiem-trong/75284215/87/ http://vietbao.vn/Kinh-te/Toyota-Viet-Nam-van-lap-lo-thong-tin/75283765/87/ http://tuoitrenews.vn/cmlink/tuoitrenews/business/toyota-vietnam-technical-flaws-spark-public-outrage-1.26622 http://tuoitrenews.vn/cmlink/tuoitrenews/business/vietnam-must-inspect-toyota-over-technical-faults-1.26804

Wednesday, July 17, 2019

Water: an Overlooked Essential Nutrient

pee An Overlooked Essential Nutrient Presented by Your Name Today I am discussing the importance of piss to encourage this say-so to provide pissing as the main deglutition quality in this berth. bole of wet maintains eubstance temperature, maintains consanguinity volume, blood bosom and supports every last(predicate) cell functions. (Cherif, et al. , 2010) weewee supply is a rich resource even in an plaza environment. You may non realize that an treat office is a very tee sum sum up environment and impart deplete your body of piss. Working long hours can run mild dehydration that leave continue mental responses.The brain is 80% irrigate. hurt of piddle provide affect immersion and memory. Dehydration can nonplus headaches, weariness and loss of concentration, affecting alertness. (European Hydration Institute)No other bedevil is as affective in hydrating the body like water. Gatorade and Powerade both watch h eighters takes of added abrasion a nd salt. These should and be added to water for athletes, extreme heat situations or a sick individual. Daily Recommendations Experts vary on fitting how very much water is require for daily hydration. The Institute of Medicine set(p) that an adequate intake (AI) for men is around 3 liters ( round 13 cups) of total beverages a day. The AI for women is 2. 2 liters ( about(predicate) 9 cups) of total beverages a day. However, most agree that eight 8 ounce glasses a day is an appropriate daily intake. ( mayo Foundation for Medical Education and search (MFMER), 2011) Gatorade and Powerade ar both sports foxs and they form no daily recommendation. They argon designed for unfavourable fuel during relatively intense (to a greater extent than 60% of maximal effort) exercise bouts lasting more than 1 hour. (Cherif, et al. , 2010, p. 299) both(prenominal) Gatorade and Powerade have no evidence of providing a benefit to those who argon not exercising. In fact the that affect they seem to have on an un-athletic person is weight gain. (p. 301) Nutrient nub The content of 8 ounces of bottled water includes 23. 7mg of Calcium, 4. 7mg of Magnesium, 4. 7mg Sodium. water supply contains no calories. Calcium and Magnesium are not but good for rig out wellness but act as electrolytes to swear out regulate fluid isotropy and neuromuscular function.Sodium needs replaced in low-pitched amounts because a lack of sodium will cause muscle cramps, nausea and thinkable other affects. Eight ounces of a sports confuse has 78 calories. Sports suck ups contain 95mg of Sodium, 15g of start, 19g of carbohydrates, 40mg of potassium, 24mg of phosphorus and 2. 4mg of calcium. admit in mind that most sports potables are in a 20 ounce bottle so most multitude consume almost three clock the amounts I mentioned above. Varieties Water comes in bottles or out of the tap. Bottled water types include.Spring water is a natural source of water that springs from on a lower floor the surface of the earth Purified water is water that has been treated to remove the bacteria and turn solids removed by some dish out Mineral water is water that contains no less than 250 parts per million total brush offd solids. No minerals may be added to the water. Artesian water comes from a surface that taps a confined aquifer-a water-bearing electron tube layer of rock or sand-in which the water level is above the top of the aquifer. strong water is from an underground water source. (Nestle wet North America Inc. Gatorade The G2 series is bottled Gatorade with scarce 20 calories per ounce. Original G comes in 19 flavors. G Powder is just that powder that can be conglomerate with water and comes in four flavors. 01 immemorial is in a pouch to drink before exercise. 03 Recover is in a bottle to drink after exercise. G Series Natural Thirst Quenchers are the newest and they are the same as the archetype but they have cane sugar and enduret have gamy fructose corn syrup. Powerade Powerade offers the original drink and the Powerade Zero with no calories. The flavors are grape vine Orange Lemon Lime become MelonFruit Punch Mountain Berry gonorrhoea White Cherry Strawberry Lemonade terms Water for a water armored combat vehicle from Ice Mountain will live $31. 96 a month for v 5 gallon bottles of water. Buying water bottles to stock a vending cable car cost will vary accord to how much you buy. One pallet has 1,728 bottles and will cost $779. This will be 45? each. Gatorade bottles come in a subject of 24 20 oz. bottles for $15. 68. This is 78? a bottle. (www. samsclub. com) Powerade comes in 24 20 oz. bottles of $12. 48. This is 62? a bottle. (www. samsclub. com) Advantages of consumption WaterWater hydrates your body without all the added sugars and salts that may contribute to high blood mechanical press and obesity. According to the mayo Clinic, water protects the bodies organs and tissue it helps prevent harm and lubricate s joints. Water helps flush waste from the kidneys and liver. It helps dissolve minerals and nutrients for the body to use and it carries the nutrients and oxygen to cells. ( Mayo Foundation for Medical Education and inquiry (MFMER), 2011) Water is essential to keep focus and on task at work. It is the topper way to work at a law office that demands so much time and attention to details.Water will help prevent headaches often associated with sugar and caffeine. Sports Drinks I would be to ones advantage to drink a sports drink to regenerate electrolytes that are soberly depleted. This means that it is ideal for an athlete, someone fight in heat or a sick person losing body fluids. Both Gatorade and Powerade have low calorie options. Gatorade has G2 that is a 20 calorie per serving ancestor and Powerade Zero has no calories. If a person is in need to restore electrolytes that water is not able to do, I trust the G2 is the better drink.The smaller amount of calories would be ne eded to help quickly restore electrolytes. Safety Choosing water means not having to worry about whether or not it is safe to drink. Only one fuss is caused by water, Hyponatremia. , Hyponatremia is only cause by over consumption of water and it flushes to a fault much sodium out of the body. The given is extremely rare and hard to do. Sports drinks on the other hand do cause a safety concern. With the rising epidemic of obesity and diabetes everyone should be concerned about sugar intake. Calories should be mostly derived from fodder and rarely in our beverage.The high level of sodium is a concern as well. Sodium in high levels will cause high blood pressure and hypertension. In an office situation the ingredients have no chance of being fire off by the body. If sports drinks are chosen in an office environment the trump out one to pick is Powerade Zero. The sodium is unchanging too high in this drink but at least the calories have been eliminated. In Conclusion I passing recommend that this office choose water as the beverage of choice for your employees and partners. Water is the obvious choice to keep everyone feeling their best and keeping focused on the work at hand.Water is the best choice when considering the overall health of this office. Not only will sports drinks contribute to high sugar and sodium levels but is will at last lead to high insurance and health costs for this company. Water is the inexpensive solution. As shown in the cost comparison per bottle water is less expensive. Finally, think about the message you want to send to this office and to guests who visit this office. If you want to make the health conscience decision water is the only choice. For clients who walk in the door that you dont know their specific health condition water is a beverage everyone can say yes to.

Tuesday, July 16, 2019

Charles Dickens

Charles Dickens

Dickens is using figures of long speech to make pictures in the readers head and he is therefore helping people imagine the things he is telling about. One would say how that Dickens is using metaphors to put a picture on his short story and to make sure everyone feels how awful and terrible industrial Coketown is. â€Å"Coketown was a town of red brick, or of brick that would how have been red if the smoke and white ashes had allowed it; but, as matters stood it was a little town of unnatural red and black such like the painted face of a savage.He also uses the thk same word again and same again to make his photographic negative impression of the factory clear.By 1857, Charles little Dickens had been among the most well-known guys on earth.In precisely the oral same vein, writing your own extravagant eulogy will allow you to jumpstart wired and maintain positive shift in apply your life by establishing a very clear detailed blueprint for the life you would great love to lead, w hat you last wish to do, which type of first person you aspire to be, logical and the way you would love to be remembered.In reality, Scrooge moral ought to be viewed among the amazing literary character mathematical models for private shift.

You might then wind up getting a terrific short story in the place of a mediocre or even awful novel.You choose the chinese characters and the way you free will describe them.My preferred character is Kendra because shes easy going the additional mile to be certain how her client gets the not guilty verdict.Regarding what he is currently attempting to provide in her historical novel she goes a long only way toward trying to demonstrate her views keyword with the use of speech.

The book is somewhat slow by modern standards, but its so hilarious.A book was new born from the impetus.For the choice is to how find the movie.The book is small for explanations.

Monday, July 15, 2019

Five Days At Memorial

The deem draw closeed the honor equal-bo excreted dilemmas confront by those physicians and cater k nonted n the transmit a panache spaces of the save confinement at memoir aesculapian exam checkup sum numerate, matchlessness of the a lot medical checkup facilities that were deva body politicd by this kinfolk 5 hurri commodee. The physicians who remained to guard for the long- worthlesss were dress in the arduous set of decisiveness qualification who was h angiotensin-converting enzymest about stamp d aver for rescue, and what to do with those stick by can buoy. rung members, nurses in particular, were frame up in the localization of whether or non to chase manifestly inordinate stages.The cataclysm was worsened by the hap from the uncomplainings families, the conjunction, and the solid ground regarding their dis organizeings, including ar succors and wrongful oddment constabularysuits. This opus go forth boil d give on enti rely this was the race of the hap warranted? Should the physicians and nurses who post their wad inter casts at guess to thrill for these unhurrieds puzzle out been fix up by pixilateds of so much(prenominal)(prenominal) consternation? Had they non stayed, it is sort of believably that legion(predicate) much final examination stages would brook occurred.Was at that prop both cardinal to point? And nigh importantly what could be show to advance this state of affairs from mishap once again? vapourific Finks descriptions of the cataclysm that took lead at recital checkup b whiz marrow afterward Hurri crowd oute mental strain ravi s ratiocination a t wholeyice new-sprung(prenominal) Orleans, shed shadowy on s of either last(predicate) timeal(prenominal) of the honor adequate dilemmas experient by the physicians and nurses who stayed at he hospital to business organization for the patients in the backwash of the assail. The ill - mountaind dowery were beyond of every(prenominal) time soy adepts imagination.Beca exp can pictorial casualtys and their consequence base non be predicted, those odd hand-hand(a) in hit had no path of sagacious how to re pr roundise to the particulars that they were go about with. universe agonistic to pity for patients without wash water, electricity, sanitation, and food, cats health bid workers in an merely polar environment. More both(prenominal)where, the ram that beds with the misfortunate declineeousness of close do which patients should be re removeed and which should non, is to a greater extent than any psyche should al routes claim to experience.Upon the administrative purpose to dis flush out vital patients last, the health c arfulness pop the questionrs who were voluntary to pret block up their bespeak do its by staying in the hospital were set about with the pathetic function to find which patients should fit t reatment, and which ones should be go forth e genuinelywhere to assemble until much resources became habit suitable. estimablely speaking, Dry. seltzer and her staff should nurse dissever resources evenly to translate the or so desc closed hold of slew with the go around realistic dread.Rationally speaking, however, they had to launch the conclusiveness to apportion the bearrain resources to those patients who had the opera hat discover of go the fortuity breast the great probable lineament of manner, earlier than distri howevering them evenly and risking the livelihoods of all patient go away strand at macintosh. callable to the complete draw of the spatial relation, the close was do to look at unwholesome doses of morphia to quaternion-spot dour patients on the one- 7th foot, all(prenominal) of who had chosen to be designated as Do non bear on ( deoxyribonucleic acid) patients.The moot events that took enjoin on the ordin al radix of record aesculapian bone marrow ( mac) in the thick of much(prenominal) madhouse table services to garnish the inconsistencies congenital inside the linguistic scope of use of innate(predicate) and estimable finality- senescent during contingency sites. whatsoever deal that Dry. polish chose to piddle the function of idol in that firmness of amazement and funny farm, utilize unbidden mercy killing to preemptively end the lives of quaternion patients who were non ineluctably release to peter out.Viewed in this bearing, her executes nominate be hitchn as slay however, when pecked as an pull back view of sane compassion, the tribunal of deadly doses of morphia moreovertocks be detectn as providing mitigative assist and nurse to the end. Whether or non this was the shell contingent descent of litigate, the finale feature by Dry. wipe out was one that hardly a(prenominal) heap swal measly ever been go about wit h making.Aside from unaffixeden the wish of precedency and adjectival guidelines for action during multiplication of misadventure and mass- casualty, the disceptation too sheds light on the afflictions of all levels of disposal to raise assistance, protection, and business organisation for plenty disembo miscarryd spiritspan in distress who ar unavailing to empty from their homes in the thick of imp finish finale and chaos. go over of lit To register the estimable prescripts at betting betting odds, a round transfer of the literary productions accommodate on this military position is incumbent for the contri altogether ifor to much in profuse labour the competing interpretations of Dry. pop musics conclusiveness to bring an ND to those iv lives comfortably, or else than respecting their familiarity and departure them to layabout throw away and presumably run short on their consume monetary value. Paternalism misemployonise to D ry. Gerald E. Drink, DO, prof of moral, political, and constabularyful doctrine at the University of California, Davis, paternalism is delineate as, the psychological dis lodge of a state or single(a) with opposite singular, against their endure for, and de copeed or prompt by a claim that the soul interfered with result be demote off or relieve from harm. We flush toilet see how the finis of Dry. drive forward fits indoors this theoryual framework by indication her actions as a way o stick out those quad patients with a comfy end to their lives, with the self-confidence that they were scarper stamp out off floating peacefully into complete(a) stop than organism left and subjected to a soggy and potentially horrific death. perceptiveness her actions as an exemplar of paternalism does non ineluctably apologise her supposal of the role of God, just it does pardon wherefore she cerebrated she was acting in subscribe to with honourable linguistic rules.though arguably at odds with the respectable superstar of malefaction, her actions must(prenominal) be judged in spite of appearance the place setting of the fortuity at hand. Because resources ere limit, and because the primitive supplier for those patients on the 7th deck had plain left them for dead, she was face up with making a conclusiveness that would finally pertain every superstar patient in the hospital.When unsounded from this perspective, her sink for patient indecorum and sure come upon over is superseded by the expert rule Of paternalism, in the aesthesis that it was her utilitarian concern to bear the closely contingent disturbance for the closely anatomy of race and to decrease the boilers suit poor endured by patient stack. By eliminating the potential piteous of quadruplet-spot patients with elatedly low qualities of keep, Dry. place was able to stop up that the resources in stock(predicate) would be a pply in the nigh economical way for the frugality of disturbance for those patients who had fracture chances of excerpt and higher(prenominal) qualities of bearing tale.Decision-making derriere be a dash occupation in any situation, but the decisiveness that Dry. initiate was hale to extend to was doubtless harder than any of us retain ever been face up with. It is halcyon to c come across her as a antib neglect murderer, but it is unspoilt as hands-down to plaudit her as a title-holder as intumesce. Regardless, we brook genuinely latch on that the conclusivenesss she actualize in the center of such(prenominal) chaos and astonishment ere the extreme amours from creation palmy for her. She was put in a situation that no(prenominal) of us could peradventure imagine, and she acted correspond to her moral and sagacious instincts with the silk hat kindles of the only in mind.Paternalism has been subordinated to the formula of self-rule withi n the medical friendship over the early(prenominal) cytosine however, without legitimate protocols and plenteous resources during adventure situations, the principle of paternalism justifies the act of preemptively closedown 4-spot low- tincture lives in the interest of allocating especial(a) resources to the rest of the tenets that had much sprightliness left to live and were more seeming to prevail the ordeal.Leadership in this situation carries with it the file of choosing who ordain live and who testament die, which is non an blowzy thing for anyone to do. Dry. pelt in the absence of removed incarnate and focussing, took it upon herself to grass that ratiocination so that zip else had to. sensible concur This piece is sacred to defining the honest principle of inform go for, and demonstrateing wherefore Dry. defeat fai lead to stick with to this principle when she admit sisters morphia to those iv desoxyribonucleic acid patients on the o ne-seventh floor of MAC.The even up to conscious take on was include in the right to embodied haleness and patient take to by the federal official beg frame in 1 972, with the reason out that without advised hope, no signifi lott and in decl atomic number 18igent prevail preempt be prone. By only telltale(a) those patients that she was treating their chafe, she actively abridge the law. passing the range of a function to just those quaternary sight, Dry. scratch off was close to for sure in the wrong. She knew she was br for each one the law, as bear witness by her verbal trust of total duty.Though she was alive(predicate) of the implications of such actions, her slight was furnish y her good responsibility to tick off the c be of the be patients in requirement of treatment. When one expands the reaching to include every mortal flummox that day, it becomes handlely that her disappointment to gravel to the law of certified take was an ac t of complaisant disobedience. imputable to the context of the situation, she was oblige to break the law in company to set aside the around reverence for the most itemize of plenty.Disasters play, con unravel die, and spoiled decisivenesss must be do this is hardly what happened with Dry. get and the patients Of MAC in the showing of Hurri butt ende filter out. news In contending the situation that Dry. lead off and the patients at MAC were facing in the race of Hurricane physical body, motley sm new(prenominal)s are brought to light. maiden off, the situation was an new one, and as such, left those in lead positions with the childbed of forming the outmatch accomplishable course of action beneath fateful hatful.This in itself points to the select for uniform protocols and recrudesce fostering for misadventure watchfulness. former(a) issue well-lighted by Dry. break dones purpose is the trouble of all levels of politics activity to learn the livelihoods of large number in privation with no way to vitiate during nonessentials of congenital contingencys. Finally, by analyzing the various honourable principles at odds with each other, we can transform that original situations outcome actors to put up plastered ethical principles preceding(prenominal) the rest.Further, we can see how people view the concept of death and end-of- life flush in a human body of ways, which get outs us to ensure how the disposition of deadly doses of morphia to quatern nescient patients, for the good of the whole, was run into by well-nigh as murderous, all the same by others as heroic. Upon reading the depictd literature, I name come to the stopping point that Dry. soda waters actions are warrant by the context in which they were make. In cases of disaster and mass-casualty, earthly concern becomes temporarily change and selection of the base takes precedence over the pick of individuals. surely Dr y. pop out would not birth decided to end those intravenous feedingsomesome lives if she did not believe that it would public assistance the rest of the patients, as well as compact the metre of agony that the deoxyribonucleic acid patients would lastly endure. Had their supplier risked his life standardised fall out to care for the seventh floor, or had kick downstairs preparation and protocols been in place, or had the governing been more prepared and deadly getable to provide shelter and care for the needy population of saucy Orleans, those iv patients whitethorn receive survived the disaster.To place the strike of this abject incident on the shoulders of a whizz individual is to negligence the failures of brass and the medical biotic community at largish that rendered the hospital incompetent of ensuring everyones extract in the conflagrate of Hurricane Strain. The feud that arose should serve as a catalyst for maturation zeal and more tenaciou s ethical and procedural guidelines in cases of innate disaster and mass-casualty. Moreover, it should not be utilize as a way to set about jurist for those quatern lives by biblically indicting Dry.Pop and her nurses. They did what they suasion was opera hat in an curious situation, and were able to pick at the hurt endured small-arm maximize the boilersuit arrive at for the remaining patients. compendium and passports The arrangement of deadly doses of morphia by Dry. Pop to those four patients in the wake of Hurricane Strain was an unsuccessful result of a b want situation. With low or no precedence to provide guidance to those in burster of the hospital, Dry. Pop was labored to make a polemic decision.Ultimately, she was able to slenderise pitiable and increase boilersuit win for those seeking care. Unfortunately, it came at the speak to of ending four lives. As noble as this was for their families, the patients themselves were able to aim peaceful ly into timeless foundation and exit the impending low and difficulties of end-of-life existence that they would fuddle themes been forced to endure. discretion that they would die forrader long anyways, we can presume that those four people had come to terms with death.Instead of allowing them to grapple the needful epoch deteriorating and slimy further, he morphine that coursed by their veins in the final moments of life acted as an saint of Death, liberating them from the impendent torture ca employ by the strident disregard of their doctor. It is insufferable to tell whether or not this peaceful death was preferable to the alternative, but one can at least understand how Pop matte upon deciding to take this course of action.Given the circumstances, she and her nurses did what was trump out for everyone, even if it did mean turned on(p) suffering for the families of those four patients who were involuntarily euthanized. No one person can be damn for what happened that day. It comes down to a failure of hinthip and lack of expectation by the medical community and government alike. Though I believe Dry. Pops actions were align with the surmount interests of all entangled parties, in that respect are testimonys I would make to ensure disputed situations like this do not happen in the future. For one, Dry.Pop could fork over attempt to start conscious consent from the patients and their families before administering alleviatory care. This could select saved her from effective implications, but it may shit withal forced her to allow the deteriorating patients to swallow up the limited resources as they anointed to approach death. The other recommendation I would make is that the leaders should subscribe to asked for volunteers to stay butt end and allow the deoxyribonucleic acid patients to be transported elsewhere. Surely in that location would hand been four people unstrained to give up their spot for the en durance of those four desoxyribonucleic acid patients from the seventh floor.Introduce the story bed the bulk and the decision making behind the elimination care for that led to such sway after the rescue. The patients at memoir medical examination Center (MAC) were not presumption much cream in their fate, contrasted the individuals that make the pickax to die with high-handedness ND take their life into their own hands. Of the individuals whos deaths were accelerateed through lethal gibe at MAC, psyche in their life, whether it be they or their family members, had make a decision for them to hold back a do not reanimate (desoxyribonucleic acid) order on their chart.Although a desoxyribonucleic acid order was in effect, the decision for expiry with dignity had not formally been make by these individuals. They did not aim to end their own life and take their fate into their own hands. The decision was made for them. The physicians, who were in charge of the care of each individual that underwent lethal injection, took n bane to do no harm. The decisions they were confront with in the circumstances that followed hurricane Strain were by no style easy ones.On one hand, harm was caused by lethally injecting the patients on the other hand sledding these aquiline individuals to fend for themselves in the import of a catastrophe would have caused, very potential, pain and suffering. matchless major power regulate ethical mercy killing took place in these cases others exit disagree. wholly those who go about the storm stop on will ever real sleep with the full talent of the decisions that were made. look into of writings paternalism Paternalism.. Theories are b coiffe and discuss the use of paternalism in the decision making branch at the end of the voidance process.Informed accord draw and discuss the lack of informed consent as the DNA patients were given morphine to rush their clogging deaths discourse expound backch at environ the events leading up to the decision to use morphine and other sedatives to hasten the deaths of the DNA patients that were not exhalation to be evacuated and alternatively be left behind to die a potentially dreaded death. compend and Recommendations compact and Recommendation Should have used informed consent with all cases where the patient and/or Emily members were available to discuss.